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In the news

Women’s letters to younger selves aim to boost girls’ confidence

(CNN)How often do you think how different your life would be if you knew, when you were a teenager, what you know now?
I often think of myself, leaving home for college months before my 17th birthday, so young and inexperienced, and beginning my career at 20 without the confidence that I have today.
So when I was asked to write a letter to my younger self as part of a new book called “WOWsdom! The Girl’s Guide to the Positive and the Possible,” I jumped at the opportunity.

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Pioneers Continue To Shepherd Women’s Basketball

Today they are suits — pro basketball executives — but once upon a time they were kids, looking for a game.
They played their sport at the highest level of its time. Now their game keeps inching toward the rim, and they preside over it.

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Former WNBA Commissioner Donna Orender Speaks on Title IX’s Value,
45 Years Later

Title IX is a federal law passed in 1972 that seeks to provide equal opportunities for women and girls in any academic setting that receives federal funding. The law turns 45 this year, and it’s most visible and associated work has been in intercollegiate sports, where colleges and universities were required to bring women’s sports and sports scholarships into line with those offered to men.

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Women’s Fund of Greater Milwaukee celebrates 45th anniversary of Title IX: Slideshow

Donna Orender, CEO of Orender Unlimited and former president of the Women’s National Basketball Association, was the keynote speaker at the Women’s Fund of Greater Milwaukee event Wednesday to celebrating the 45th anniversary of Title IX and its significant contributions to advancing equity for women. Check out the attached slideshow to see photos from the event.

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These Female Athletes Are Smashing the Patriarchy

If you missed the #WinningWomen panel at #BlogHer17, you really missed something special (but don’t worry, I’m here to catch you up). Five incredibly talented, successful and fierce athletes discussed the hurdles and barriers women face in the male dominated world of sports.

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904 Magazine: Are We There Yet?

Years of leaning in, standing out and putting their noses to the grindstone have paid off for some female executives — but most women in the workforce face the same hurdles that have stood square in the middle of the gender gap for decades.

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Sports Business Journal:
For women in sports and sports business, the time is now

An advertising executive I admire once said, “There comes a time when it’s time.” I suppose when you are an athlete, you believe that any time you hear the whistle blow, the gun fire or the national anthem sung, it is your time.

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Sport Marketing Quarterly:
View from the field: Donna Orender

Following a successful professional basketball playing career and a 17-year stint with the PGA Tour (at which she rose to the position of Senior Vice President of Strategic Development), Donna Orender served as President of the WNBA from 2005-2010. A recognized leader, game changer, and business exautive, she is currently the CEO of Orender Unlimited Throughout her career, she has navigated unchartered waters, blazing new and innovative paths and solutions while building teams and belief systems around success. In October 2013, Orender delivered the “Veeck Address” at the Sport Marketing Association annual conference in Albuquerque, N.M.

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First EVE summit zeroes in on how to get more women involved from boardrooms to policing

Comfortable and relaxed, Donna Orender held the microphone in one hand and motioned to the slides behind her with the other.
Founder of Generation W, an organization whose goal is to provide a platform for women, Orender presented research to a crowd of women and some men before the Times-Union’s EVE Awards on Thursday morning at the Hyatt Regency Jacksonville Riverfront.
“I think there is upside. I think there is opportunity. I think there are efforts being made,” said Orender, the former president of the Women’s National Basketball Association and head of her own consulting firm.

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